Capcom Is OK With Lower Sales If Reviews Are Better
As a fan, I can say I liked Resident Evil 7 way more than Resident Evil 6 and by tweets and gamers around the world I am not the only one. Resident Evil 7 was rated much higher than Resident Evil 6 but as of today Resident Evil 6 has sold more copies.
Capcom has commented on this as well
“While we have shareholders to appease, it’s not just about commercial performance,” Capcom Europe COO Stuart Turner told GameIndustry.biz. “There is an artistic element that always comes in where we know this is the right way. And while if we compare RE7 to RE6 the absolute numbers are not the same, in terms of the profitability… it’s completely fine. It ticked all of our boxes internally. It was really well received. And in some respects, getting some very good review scores counts as much for Capcom as a game that sells millions and millions and millions. We’d prefer a game that got a 9 and sold less, than got a 6 but sold more.”
I actually really dig this about Capcom. If they put more care into fan service the sales will follow the ratings. Capcom taking this route could help the company and the games in the long run with reviews and sales.
“We are less focused on day-one sales these days, too. We are looking much more at the long-term. And in that case RE7 is performing amazingly,” said Capcom’s Antoine Molant. “Even now, after almost two years, it’s still the VR flagship title. That helps keep the game selling well.”
In the same interview, Capcom opened up about being nervous about revealing Resident Evil 2 due to the fanbase wanting the best. They are happy with the positive reaction from the fans.
Capcom is on the right path to rebuilding their name and they understand the power of reviews and how it can either help or destroy a game.
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